White Eyed Rowdy - CHANGE


As a twenty year old, I grew up with Rowdy.

Owning a big dog was definitely a unique experience, mostly because as I grew, he continued to grow with me.

We started as pups, turned into adolescents, and developed along a similar timeline with our physical features and understanding of our worlds.

He was always a big dog, but even as he grew to his largest size, the way we would hang out and play together never changed.

Though sometimes it got a little too rough and someone ended up hurt (me).

When I started college, I noticed that despite his size, his muscle strength started to fade and he didn't express the same youthful exuberance that I'll always remember.

Every time I'd visit home I noticed more grey around his chin and belly (eventually forming into his unique patches that sparked his following.)

His movements would slow and he had more difficulty standing. After two years of observing the process of him growing old, he passed.

This was a big change, as for a majority of my life, having Rowdy was a constant I could rely on.

Change is scary. Whether it’s death, change in environment, walking through new doors or closing old ones, facing the unknown is a task that’s impossible to be fully equipped for.

The only way to really prepare is approaching the future with an understanding that there will be an adjustment to a new norm, and sooner or later you’ll find the same happiness that was once there.

Change is a challenge that is thrown into every life, and some people experience heavy changes at such a young age that may (very unfairly) flip their entire world around, but in the end it creates a stronger person.

Everyone is in different points in our lives, as change and experience is thrown at us at different rates and with different intensity, but no matter where you’re at, you aren’t alone.

Somebody is going through the same exact change as you somewhere.

I believe that wisdom and genuine happiness follow experience and change, so as tough as your change may be at the time, you’ll be a stronger and more experienced person at the end of it.

Staying focused on the big picture, connecting with close friends, and appreciating the beautiful struggle that comes with life is the best remedy for big change that throws us in a funk.

Until next time ;-)

- White Eyed Rowdy


Someone reached out to us and asked for a tip for big dog owners, which sparked the idea for this post and I thought we’d include the answer, as I think the themes correlate.

The best tip I have for dog owners, in regard to keeping their dogs happy, is to let them capitalize on youthful energy.

It may not seem like, and at the time we may even get a little annoyed, but our dogs' energy do fade, and we end up missing the craziness that was once irritating.

So when your big dog wants to go on a walk, chase a tennis ball, or play, it may be a little annoying, but remember that the energy will soon leave him.

One day you'll miss the constant enthusiasm, as I do to this day, so offering thirty minutes of your day to get up and play with him will pay off in the long run, I promise.

White Eyed Rowdy - A Guide Through Hard Times

White Eyed Rowdy – A Guide Through Hard Times

We all go through our own struggles, some worse than others, but everybody deals with internal battles that are only understood by them.

We also have our own ways of dealing with these problems and balancing the dark cave that we occasionally sink into yet never talk about.

I’m twenty years old, yet every day I stress about what I’m going to do in life.

I play basketball right now, but for some reason all I can ever think about is what I’m going to do afterwards.

It’s always been like that for me, and I’ve always had a guide to lean on for comfort.

That was Rowdy.

In middle school I’d follow people I wanted to be like on social media.

Mostly being basketball players, I saw how they could run the court in five steps, spring into the air and glide almost in slow motion for a dunk.

I saw hand-eyed coordination and shooting mechanics that represented a decade of practice.

I saw passing ability that was bred from a natural wiring of the brain that’s extremely hard to imitate.

Yet I wanted to be everything I watched.

I was a five-foot nine, unathletic kid that watched these people every day and developed a delusional mindset that I could be that.

I was a foot smaller, it took me twenty steps to run the court and my hand-eyed coordination was undeveloped.

Yet, I still thought I could be them.

When I moved onto high school, I didn’t make the varsity team and this was a huge blow as it was all I really cared about.

I went home, ignored my parents out of insecurity and went straight to my dog.

No words were needed; he just looked me in the eyes, let me pet him and threw in a couple of licks.

His comfort became routine.

When I was stressed, worrying about what I didn’t have, we’d make our way to the yard.

He had this toy he’d salivate over called the chuck-it, and he was obsessed with it ever since a puppy.

It was a curved device that contained a pocket at the tip that held a tennis ball.

We’d spend an entire hour of one-on-one interaction playing together.

I’d throw it thirty yards through the grass, he’d take off as fast as he could in pursuit and his momentum would send him in summersaults as he overran his target.

Once he recovered, he’d retrieve the ball, sprint right back to me, drop it at my feet and prepare to do it again and again.

I’d sit there watching his unwavering attention on that green ball in awe, wondering how his eyes were locked on one target for a solid hour.

He wouldn’t stop until his lungs and legs physically couldn’t take any more.

He’d slump his body in the shade of our tree and lay there panting aggressively for another hour.

This was a moment of clarity for me, as I felt a wordless connection through my dog and forgot about my unimportant worries of the world.

Whether it’s sports, our animals, friends or hobbies we all have our own outlets to relax and forget.

I believe social media and the Internet is the tool many use to forget, regardless of the negative externalities that follow.

We get inside scoops of the lives of people we want to be like.

We start to ponder what we need to do to be like that person because they have life “all figured out” and they’re “happy.”

We stress and our imagination runs wild thinking about what we need to do to get there.

We think we need to get there in a day even though it takes years and decades of patience.

These small devices are simply tools, but we abuse them and they become our life.

They’re developing an ADHD culture addicted to the shot of dopamine that a like on Instagram offers.

I often find myself mindlessly navigating from app to app doing absolutely nothing.

Or a video pops up with an interesting headline that I spend half an hour watching instead of reading a book or doing my homework.

What the answer to these problems are, I’m not sure.

All I know is that they’re changing how I think and increasing my anxiety.

It’s strange…

When I put my phone away for a day…

Play basketball for the love of basketball…

And forgot about all the stresses that social media and the Internet bring…

I find myself a lot happier.

Even though I don’t have Rowdy anymore, he stays with me as a reminder to find the same feeling we’d share in the yard with the chuck it in another activity like basketball.

Rowdy is continuing to keep me confident and comfortable with who I am by keeping me away from social media and focus my attention on what gives me the same feeling he used to provide.

- White Eyed Rowdy

P.S. Next Friday we'll be having a give away through the White Eyed Rowdy Newsletter. We have Rowdy paintings created by talented fans and a variety of White Eyed Rowdy gear for you the winner to choose from.

You'll also receive his first near death experience story when you sign up.

Here's the link if this is something you'd be interested in ;)


Also, if you're a new fan, here's a couple videos to catch you up.


To The Dog We Thought We'd Have Forever

To the Dog We Thought We'd Have Forever

If you grew up with a dog, you understand the irrational thought that he / she would live forever.

You went through so many stages of life with a companion that shared everything with you.

Your first Christmas.

Your first kiss.

Your first car

First day of high school.

Last day of high school.

Going to college.

Then one day you wake up and realize how far you’ve gone in life and it seems like yesterday your dog was still a puppy sleeping next to you in bed.

It’s a scary feeling.

Feeling like life is slipping through your fingers one phase at a time, and you can’t quite grab it and enjoy it in the moment.

One day you’re a kid playing with your dog outside…

Then one day you’re in college and you get a call saying your best friend for fifteen years past away…

Then one day your kids are leaving you for college.

It makes my mind go crazy thinking about the past and getting depressive.

That I should’ve enjoyed something a little bit more, I wasn’t appreciative enough of somebody, or I should’ve done something different.

Then I’ll start thinking about the future and get anxiety wondering what I need to do better to plan a life checklist that will lead to success and happiness.

However, when I think about my dog, it reminds me to stay in the present.

I need to take more moments of looking around and feeling grateful for what’s around me because one day you’ll wake up and realize how much things have changed, with only your memory to look back on.

If there’s something special in your life, take a second to really engrain it into your memory.

Regret is one of the worst feelings, especially when it’s regarding something you can’t fix.

I thought my dog would live forever, and I feel like I didn’t take enough time to really look at him and appreciate everything.

Now that he’s gone, I have a lot of happy memories to look to for comfort, but I still feel as if I should’ve done more.

Life can seem fleeting, but if I think if I slow down my thinking and really focus on what I have around me in this present moment, it wont change how fast life goes but it will make it seem not as bad.

It provides a nostalgic feeling of happiness.

Not all of life’s most fulfilling ones are ecstatic and happy.

I think to get the most out of life you need to experience a regretful sadness, as it’ll show you how valuable the little things are.

I thought I’d have my dog forever, but I’m lucky to have learned so much from him.

I learned how to connect with something.

What real relationships feel like, so I can better maneuver through the smoke and mirrors that come along.

I felt a sense of security knowing that there was somebody looking forward to see me every single day.

I learned companionship walking through my small town and seeing him look back every five steps to make sure I was still there.

I thought my dog would live forever, but looking back I’m kind of glad he didn’t.

That sounds terrible but keeping a dog forever would be a cop out.

Growing up with a dog is a priceless life lesson.

If you’re a parent thinking about getting your children a puppy. Do it.

Your child will learn a ton and feel the rollercoaster of growing with something then losing it, teaching appreciation.

I feel like I don’t express my appreciation enough, but I think my dog taught me a lesson while I’m young that’s hard to learn, and that’s to be present in the moment and be grateful for what you have.

- White Eyed Rowdy






Movie-Like Beginning, Thank You, And Need For Conversation

A Movie-Like Beginning, A Thank You, And The Need For Conversation

Movie-Like Beginning

I remember a couple years ago when Rowdy started to spark some attention through social media.

At the time, I thought it was really cool, but the significance of everything wasn’t clear to me.

It started on Instagram.

People from around the world talk about how cool his spots were, and he eventually harvested the curiosity of enough people to get him checked out by the vet.

We started taking him on adventures around Portland and people were so intrigued that his perfectly symmetrical spots evolved him into a local celebrity.

Some friends mentioned that it may be Vitiligo, however, we weren’t sure so we decided to get him a professional diagnosis.

Once the vet officially identified his spots as Vitiligo, we started spreading the word about what caused the unique look, and eventually messages started appearing from people who also had Vitiligo.

We always knew the “condition” as the same disease that Michael Jackson had, but we didn’t understand it and how many people it really effects emotionally and psychologically.

Since it developed in Rowdy, we thought we should do some more research and start spreading the word through our beautiful dog.

At first, Rowdy was a local celebrity because of his cool, unique appearance.

But we soon learned that Rowdy was much more.

The attention he garnered pushed him into the spotlight with an opportunity to really help people who felt a connection to him.

With the help of a lot of people, he was a piece in ushering a new understanding of Vitiligo being perceived as cool, unique and picturesque, rather than a disease to cure.

There were a lot of helping hands in spreading the unique beauty of Vitiligo, and Rowdy held multiple events that brought these wonderful people into one setting of happiness and contentment.

However, how the next phase of Rowdy’s accomplishments started were movie-like, so we must share them.

Carter, who’s a young boy with Vitiligo, struggled with his appearance growing up but would light up every time he saw Rowdy on Instagram.

Carter used to tell his mom that he hated his face, but his attitude toward his appearance started to change when his relationship with Rowdy grew.

The more Rowdy shared his unique beauty, the more Carter grew confidence and started sharing his “condition” with pride.

Rowdy and Carter kept a relationship through social media for a while but word of this story started to spread.

Soon enough there were viral videos zooming through social media and major news stations were doing reports on live television.

Our family was approached left and right by interviewers wanting to report on the story, and what happened next is just another example of how none of this could’ve been by chance.

Check out more about this story here:


A Thank You

Carter lived across the country from Rowdy, so turning a digital relationship into a physical one was difficult to do.

Luckily, we had the help of a couple generous people with setting up a Go-Fund-Me account to try and bring Carter to Rowdy.

It started off slow, but one of the news stations that did a story on Rowdy and Carter received a call from an older lady from Oregon.

She was so touched by the story that she offered to pay for the entire trip and the best part is that she wished to stay anonymous.

Carter had the amazing opportunity to fly across the country and meet the dog that changed a lot for him.

This event opened up many doors to grow relationships with other kids with Vitiligo such as Ava.

Here’s another article showing Ava and Rowdy:


You guys, Rowdy’s amazing fans, helped fund several other events bringing kids with Vitiligo into one room and helping show each other their beauty by having fun and spreading smiles.

Rowdy was just a small piece of a gigantic paranormal puzzle made of people like Carter, Ava, anonymous donors, Sit! Stay! Photography, our Go-Fund-Me manager and our superfans that continue to follow Rowdy because of the unique connection they share.

There have been too many generous hands that created change in the world through Rowdy and it’s impossible to name them all, so if we didn’t mention you, we thank you.

Rowdy promises to pay the generosity forward.

The Need For Conversation

A lot of why Rowdy has spread so much is because of word of mouth.

An idea trickles around the world through casual conversations by you, the Rowdy fan who’s reading this right now.

Whether it’s a technological innovation such as the iPhone, a medical innovation like the MRI, a revolutionary innovation like our declaration of independence, or awareness of social issues, the diffusion of ideas starts through the mouths of you.

Rowdy has been the reason for conversation that helped increase awareness of Vitiligo, and he’s continuing his mission to try and increase confidence and comfort.

Today, we have a fear of talking about the issues that matter.

With the largest shooting in U.S. history recently occurring in Las Vegas, it’s easy to feel empathy for the families hurt, but how crazy is it that we can’t live in comfort knowing that an event of that magnitude can happen in the blink of an eye.

Yet we read it on the news, feel a sense of fear and sorrow, and then go about our day.

We may mention it to co-workers or friends, but it’s a quick mention that leads to an awkward ambiance quickly followed by small talk.

So how does change really occur?

We’re stuck in an in between phase of understanding what’s wrong with our society but lack an understanding of how to fix it.

We live in a system of different backgrounds, worldviews, and appearances.

People who hunt for sport and people who despise guns.

People who love the environment and people who think economy is most important.

With so many different approaches to our world and the problems that come with it how does a community find balance?

We think it’s through the same conversation that caused Rowdy’s story to spread as much as it has.

Ever since the People’s Republic of China instituted heavy gun control laws, you can notice a major difference in the rates of murder compared to the United States.

America is rated NUMBER ONE IN THE WORLD in violent gun crime and China is ranked ninety-seventh.

Purchasing a gun in China is far more difficult and requires multiple background checks, and punishment regarding gun law is far more severe.

There’s a specific reason for the difference in these numbers.

America is founded on independence and fear of “Big Brother,” or heavy governmental influence, so many people have understandably inherited pride for their right to bear arms.

No matter what background you come from, are fully automatic weapons necessary in the society we live in?

Whether they’re necessary or not, White Eyed Rowdy thinks it’s important to think about events such as the Las Vegas shooting, what may have caused the events, then talk about it.

Sure, maybe heavier gun regulation won’t completely solve the problem and people will still find out how to get an automatic gun one way or another, but do you think it would cut the numbers down?

Conversation leads to formulation of opinions and perhaps understanding.

Understanding leads to change in behavior and maybe people can feel more confident and comfortable in going about their day.

Have confidence in your opinion, open-mindedly share it, and help build a world that you can comfortably wake up and live in without fear or hatred.


That’s all for today, but we have a quick announcement for you.

Many of you have been requesting stories about Rowdy’s many near death experiences.

If you haven’t heard yet, his first near death experience is being shared today through his newsletter.

If you weren’t able to sign up last week, now is your last chance here:


Talk to you next Friday ;-)

-White Eyed Rowdy

Where Rowdy's Confidence and Comfort Comes From.

Where Does Rowdy’s Confidence and Comfort Come From?

Everybody has the right to be confident and comfortable in their own skin…

The defining characteristics of everything White Eyed Rowdy represents.

However, these characteristics aren’t simply a catch phrase cultivated through attention gained in the media, they derive from something real.

To you passionate fans reading this right now, Rowdy has reached you in a unique way.

He’s just as much your dog as he is ours.

However, “White Eyed Rowdy” still may seem like a story or comic book since much of what you hear from him comes through occasional posts or stories, rather than experiencing it in real life or through a chronological movie/book that would really encapsulate his story/meaning.

With the understanding that you connect with him in an emotional way, we try and do our best to tell stories in ways that generate the same emotion that we felt, as emotion is the closest you can get to actually experiencing Rowdy.

Confidence and comfort.

This expression is genuine, and it stems from a couple of real stories.

First being his development of vitiligo.

His opportunity to share his appearance with the world and simultaneously teach other kids with vitiligo how special it is to be unique.

He believed that everybody has the right to feel confident and comfortable in their own skin, and he represented this through spreading vitiligo awareness.

His belief system was authentic, real and genuine.

The second story that his principles come from is his personality.

Since he was a puppy, he really did represent confidence in his own eccentric way.

To represent his deranged confidence, I remember a specific log he would obsess over when we were camping.

Every year we would drive up into the Cascade Mountains and stay a week without service.

And of course we would bring our dog.

There was a hidden spot where we’d swim, and Rowdy was especially fond of it for his own special reasons.

Mostly because the log would extend through the water and stick perfectly into the air, begging any dog to swim out and sink their teeth into it.

The side of this swimming hole was constructed of a gigantic pile of rocks cascading down into the water.

Sitting underneath the golden log was a couple of these rocks that gave Rowdy perfect groundwork to start his mission with.

We’d usually stay for roughly two hours, and I promise Rowdy wouldn’t take a single break.

He spent one hundred and twenty minutes fixated on this log, digging his teeth into the bark, submerging his head into the water and shaking as if he was a wolf, tearing meat from his prey in an attempt to pull the log out of the earth.

The manic confidence would shine through his dripping blood, as not one instance of adversity would stop him.

Not us trying to pry him off.

Not his gums getting cut into shreds and blood dripping from his mouth.

Not even his paws turning raw from using the rocks beneath him as leverage.

The funniest part is, he would pick up right where he left off the next year but never even made a dent.

Yet he was enamored with that log because he was confident it would eventually let loose.

We’d bring him back to the camp site, a bloody mess, listen to him whine all night in pain, then bring him back the next day to watch him do it again.

We were forced to leave him back at the camp site since there was nothing we could do to stop him from charging himself at that log the second he smelt it.

The point of these stories is to show that Rowdy’s belief of confidence and comfort isn’t simply some marketing ploy to give “White Eyed Rowdy” a catchphrase.

It’s a belief system that originated from the actual personality of our dog Rowdy and fit so perfectly into everything he did for the world.

Rowdy’s audience consists of you guys who are real, passionate and emotionally connected fans.

Not everybody reads these blog posts, but those of you who do feel something when you see his face pop up on your screen.

He gives you a unique feeling that you don’t find everywhere on social media these days, as our capitalistic society values attention for money.

Rowdy values your attention to give you something real.

He’s had quite a few new followers in the time since he passed, so if you’re just learning about his story, thank you for listening to what he has to say.

For you fans that have been following for a while now, we’ve heard a lot of requests for stories about his near death experiences.

So whether you’re a new fan or an older fan, we want to share one of those stories with you, but only for those of you who have been following him through the blog.

So White Eyed Rowdy is deciding to start an occasional newsletter that will deliver special Rowdy goodies to those of you who sincerely connect with Rowdy.

We will be posting a blog post next Friday, but his first near death experience story will be sent only through this newsletter, for the specific reason that we only want this select community of Rowdy fans reading it.

It’s a pretty good story too ;-)

If this is something you’re interested in, you can sign up at the link below:


It’s extremely easy; you simply put your email address in and sign up.

Then on Friday, his near death experience will be sent directly to your chosen email.

Thanks again for reading this Friday!

- White Eyed Rowdy




Why Rowdy Is More Than Just My Dog

Why Rowdy Is More Than Just My Dog

I can’t deny that every kid who grows through life along the side of a pet will develop a special bond, but I believe my bond with Rowdy goes even deeper.

I could see more than eyes, pupils, and a brain in constant survival mode.

I believe that there’s more going on inside a dog that we have yet to prove.

I think they have the capacity for emotions like compassion, sadness, happiness and fear.

I think they’re loyal to us for reasons that go beyond their history of hunting in packs and following the alpha male.

I think dogs have evolved over time similar to humans, and since adopting them as our best friend, we’ve grown an unexplainable connection to them that delves deeper than evolution.

I was diagnosed with a unique form of OCD as a child, and I was taught how to introspect and shut off what my therapist called the “trickster.”

As I grew up I learned how to manage this OCD, but it still formed in different channels.

I developed an obsession for basketball and found a small group of friends whom I grew close to, but I still wasn’t able to share and connect deeply because I still felt out of place wherever I went.

I found myself full of anxiety, and although sports naturally placed me in the “popular crowd” I still went about my day with anxiety and doubt.

I’m sure that anxiety is a natural part of growing up, and maybe OCD didn’t have as big of an impact on my social life as I imagine…

… But regardless, I still felt different then everybody because I was always in my head analyzing.

However, no matter how difficult my day was, I always knew I could come home and find comfort, fulfillment and connection in my scruffy pal.

When he looked at me, I knew he understood me.

Dogs are amazing because they’re simple and full of joy.

You can go through your day dealing with your personal battles, but when you come home you know you have somebody who genuinely missed you and cares for you.

That’s how I felt every single day.

In my world of misunderstanding, Rowdy was always somebody who I knew I could understand and who could understand me.

He was my one constant that, along with basketball, gave me a feeling that I was okay in the universe and had meaning.

When he looked up at me with his happy face and tail wagging, I didn’t need to analyze because I could feel him.

I was a young boy and he was a puppy when we met, and we went through so many stages of life together, so our bond wasn’t just something you talk about.

It was real.

It was something I could genuinely feel.

I could confide in him in a way that didn’t need words.

He would sleep at the foot of my bed almost every night, and whenever I would stay up late into the night thinking, I knew I didn’t have to do it alone.

Don’t get me wrong, life with him wasn’t all roses and feelings of transcendent contentment.

He caused a lot fear with almost dying several times and getting in trouble with the law for tackling neighbors on a jog out of excitement.

But all that fear was well worth it because he gave me a peace of mind and deep connection to life that was hard for me to find.

When he died I couldn’t cry, and at the time I wasn’t sure why.

I sat there feeling kind of happy, as all the memories of us flew through my mind.

I thought about his crazy life packed full of laughter, tears, shouting, cursing, fear, love and endless emotions.

I saw his breathing fade, his gums turn white, and his eyes lose his curious boisterousness that continued to his last breath.

Yet I still felt happy.

I thought of how much of an impact he had on my life, but the crazy thing is, that wasn’t even his biggest accomplishment.

His rollercoaster life, along with everything he did for me growing up, was enough to be a book in itself.

Yet he still somehow managed to touch the hearts of hundreds of thousands of people…

Spark a movement for awareness of an overlooked and misunderstood condition…

Gain the attention of the media and grow a following of loving dedicated fans…

Raise money for a great cause…

Inspire everyone who hears his message to be confident and comfortable in their own skin…

Build real and genuine relationships with kids like Carter and Ava whose lives are changed…

And grow a legacy that will impact lives for years to come.

There’s a reason why his story has reached so many eyes and ears, and that’s because there actually was something different about him.

What that is, and how all this happened… I’m not really sure, and I don’t think I’ll ever find an answer.

All I can do is sit back and feel blessed to be a part of it with him.

I eventually did cry, but at the moment of death, I was blind sided with the realization of how unbelievable the last couple of years were.

I was finally hit with the “holy sh*t” all that really just happened, and I sat there holding his head in a daze of awe and ecstasy.

He gave me meaning, but that isn’t what’s important.

I want to thank you, Rowdy, for changing my life, but more importantly, thank you for changing the lives of a lot of other people that really needed you.

This is why Rowdy is more than just my dog.

He’s the dog of all of you guys who were touched by him and his magical powers.

Now you understand how he really does have the ability to shove a fist full of emotion up your stomach, and he’s had this otherworldly power since he was a little puppy.

Rowdy gave me confidence in life and helped me feel comfortable in my own crazy head.

And he’s helped others feel confident and comfortable in their own skin.

He’s more than just my dog.

- White Eyed Rowdy